
Soraya Imbassahy de Mello
Trademark, Copyright, Patent, Technology Transfer, Domain Name and Fashion Law consultant.
Works in the area of Intellectual Property since 1985.
Education
- Graduated in Law by Universidade Paulista – UNIP
- Graduated in Business Management by Centro Universitário Ítalo-Brasileiro
- Industrial Property Agent recognized by Instituto Nacional da Propriedade Industrial
Institutional Activities
- First Vice President of the São Paulo Association of Intellectual Property (Associação Paulista da Propriedade intellectual) – ASPI (2021/2023 biennium).
- Creator of the National Intellectual Property League (Liga Nacional da Propriedade Intelectual – LNPI), whose mission is to spread knowledge, disseminate and promote events in the area of intellectual property, through IG @liganacional.pi and YouTube channel.
- Coordination – Intellectual Property Course at Escola Superior da Advocacia, OAB SP Guarujá Subsection.
- Coordination – Executive Committee of the International Congress of the São Paulo Association of Intellectual Property (Associação Paulista da Propriedade Intelectual) – ASPI.
- President of the Intellectual Property Commission of the Brazilian Bar Association, Subsection Guarujá triennium 2019/2021.
- Finance Director of the São Paulo Intellectual Property Association ASPI Biennium 2019/2021.
- Consultant Member of the Special Commission for the Study of Fashion Law of the Brazilian Bar Association, São Paulo Section triennium 2019/2021.
- Correspondent Member of the Special Intellectual Property Commission of the OAB São Paulo Section triennium 2019/2021.
- Correspondent Member of the Intellectual Property Commission of the Subsection Jabaquara of OAB São Paulo triennium 2019/2021.
- President of the Intellectual Property Commission of the Brazilian Bar Association, Subsection Santana de Parnaíba and Pirapora do Bom Jesus triennium 2019/2020.
- Treasury Director of the São Paulo Intellectual Property Association ASPI Biennium 2017/2019.
- President of the Intellectual Property Commission of the Brazilian Bar Association, Subsection Santana de Parnaíba and Pirapora do Bom Jesus triennium 2016/2018.
- Board Member of the Brazilian Association of the Industrial Property Agents – ABAPI – Biennium 2016/2017.
- Treasury Director of the São Paulo Intellectual Property Association ASPI Biennium 2013/2015.
- President of the Intellectual Property Commission of the Brazilian Bar Association, Subsection Barueri management 2013/2015.
- Treasury Director of the São Paulo Intellectual Property Association ASPI Biennium 2011/2013.
- President of the Intellectual Property Commission of the Brazilian Bar Association, Subsection Barueri management 2010/2012.
- Deputy Treasury Director of the São Paulo Intellectual Property Association ASPI in 2011.
- Patrimonial Director of the São Paulo Intellectual Property Association ASPI in 2010.
WEBINARS / LIVES / PALESTRAS
- LIVE – National Intellectual Property League (Liga Nacional da Propriedade Intelectual) – LNPI
Subject: INPI BUSINESS AND DIGITAL IP. - LIVE – National Intellectual Property League (Liga Nacional da Propriedade Intelectual) – LNPI
Subject: 78 YEARS OF IP DR. JOSÉ CARLOS TINOCO SOARES - Table Topic – ABPI International Intellectual Property Congress
Subject: THE STRATEGIC IMPORTANCE OF MARKET RESEARCH FOR COMPANIES AND THEIR TRADEMARK ASSETS - Online lecture – I Hackathon of the National Institute of Industrial Property (Instituto Nacional da Propriedade Industrial) – INPI
Subject: IP LITIGATION - LIVE – National Intellectual Property League (Liga Nacional da Propriedade Intelectual) – LNPI
Subject: THE TRIAL THAT CAUSED A STIR IN THE PATENT AREA IN BRAZIL - LIVE – National Intellectual Property League (Liga Nacional da Propriedade Intelectual) – LNPI
Subject: FREEDOM OF EXPRESSION VS. TRADEMARK LAW - Presentation – Intellectual Property Commission of the Subsection of OAB / SP Guarujá
Theme: “Intellectual Property: Highly Renowned Brand, its requirements, Protection and Validity. - ABPICast – Podcast of the Brazilian Intellectual Property Association
Theme “Intellectual Property and M&A in the new reality” with Douglas Carvalho, CEO at Target Advisor. - Webinar CHANNEL ASPI on YouTube – São Paulo Intellectual Property Association
Theme “Intellectual Rights in the Fashion Industry. Protective Masks and the Counterfeiting of Luxury Masks Vis-à-Vis the Effects of COVID-19. - Live – Webseries with specialists from the Intellectual Property Commission of the Subsection Jabaquara of the Brazilian Bar Association (OAB/SP)
Theme “The consequences of the pandemic in the associations: experience of ASPI”. - Live – Fashion Law Commission of the OAB/SP Santos Subsection
Theme: “Highly Renowned Brands in the Fashion and Beauty Industry”. - Live – Intellectual Property Commission of the OAB/SP Guarujá Subsection
Theme: “Intellectual Property in the Fashion Industry”. - Webinar – Special Commission for Studies in Fashion Law of the Sectional of OAB/SP
Theme: “Technological Fabrics the Experience of Santaconstância”. - Webinar CHANNEL ASPI on YouTube – São Paulo Intellectual Property Association
Theme “The importance of market research in granting trademark rights”. - Live – Intellectual Property Commission of the OAB/SP Jabaquara Subsection
Theme: “The importance and challenges of teaching Intellectual Property in Brazil”
Courses
- Civil Procedure in Intellectual Property organized by the Association of Intellectual Property by Associação Paulista da Propriedade Intelectual – ASPI (2011)
- General Course on Intellectual Property WIPO General Academy – WIPO (2003)
- Copyright – Module I e II organized by Associação Paulista da Propriedade Intelectual (ASPI) – 2020
Languages
- Portuguese
- English
Associations
- OAB/SP – Ordem dos Advogados do Brasil
- ASPI – Associação Paulista da Propriedade Intelectual
- ABPI – Associação Brasileira da Propriedade Intelectual
Articles
- “Brand with High Reputation in Brazil”
- The civil milestone on the internet is going to complete one year”
- “Primordial today is to register the brand and domain name at the same time”
- Fashion and Technology: brands reinvent themselves in the market during quarantine with fabrics that promise to act against the covid-19.